Marseille 2

SILVERA opened at the end of November 2023, a new 830m2 address in Marseilles showcasing international design excellence and young designers, including Knoll, Edra, Poliform, Gubi, And Tradition, Mogg, Acerbis, the young Ukrainian house Noom Home and others. Marseilles-based architects Julien Fuentes and Bertrand Guillon propose what Le Corbusier called an “architectural stroll”, with the creation of assertive stages and crossings. This bold yet sober setting has been designed to showcase furniture and objects. The architectural elements are composed of solid volumes in brushed stainless steel, set against walls in combed mineral rendering. The common thread is vernacular architecture and modernism, leading visitors serenely through the collections presented in an architectural and Spartan universe that allows the full creativity of SILVERA's exceptional furniture to express itself. 

This new look is all the more appropriate as it echoes the brand's local roots in Marseilles. In keeping with the same spirit of elegant sobriety, part of the space will be dedicated to furniture solutions for businesses.

In this new showroom, you'll find a 370m2 space dedicated to Cassina, which has chosen Silvera as its partner, with whom it has had a very strong relationship for 25 years, consolidated over time, to accompany it on this first opening in Marseille. The Cassina Store Marseille showcases Cassina's finest creations, in full respect of the company's values: authenticity, tradition, research, innovation, craftsmanship and production expertise. As a brand that has been shaping the future of interiors for almost 100 years, this opening marks an important milestone in the history of Cassina, which is poised to influence the regional architecture and design industry.